How do you get people to pay attention to an insurance company during the Super Bowl? MetLife has found the answer—in cartoons.

Graphis has designated Sullivan as a gold-level winner in its latest Logo Design contest.

What themes will define marketing and branding in 2012? One month into the year, we’ve identified four trends to watch:

Those who challenge the status quo often fail, but there is at least some success in the attempt itself. The world of branding is littered with failures, but sadly, they have challenged nothing more than the limits of mediocrity. Fail bigger? Sure. Even better: fail bolder.

Well, now you can. Staples-owned Quill.com is selling Dunder Mifflin-branded paper: fiction has become reality. But who will buy it, and at what price?